Is This the Truth?

Further to my post about whether ad agencies, deep down, really gave a rats about making ads that sold lots of product, I came across a really interesting question over at a cool blog called Scamp.

Take these results with a grain of salt...it's probably a bit of harmless fun.

But deep down, is this what creatives would rather achieve with their ads?

In my time, I've never met a single marketer who would vote for option 1.